About us

Since 1928 , Broadway Floral has been committed to providing unsurpassed service, the freshest of flowers and innovative designs to our customers.  As the premier Portland florist for decades, we have been providing generations of Portlander's with inspiring designs that have always received rave reviews.  From tried and true traditional designs to 'high-end', from the  'English Garden' look to trendy and sophisticated, the design staff has the creativity and experience to exceed your expectations.

A true 'European' florist, our flowers are on-display 'flower cart' style on the sidewalk in front of the store.  Customers can make their own bouquets from one of Portland’s broadest  selection of fresh cut flowers or maybe choose an amazing tied bouquet from our ever-changing seasonal offerings.  In spring, carts with annuals, perennials and lush hanging color baskets join the fresh cut flower carts on the sidewalk and entice shoppers.  During December, wreaths and aromatic Christmas greens are available from the outside displays.  Inside the retail store tropical plants, gifts, personal care, home décor items abound in intriguing displays.

Our Design Studio and retail space occupies more than 40002 feet, a good portion of it a vintage greenhouse.  Large original hand-cranks still open the rooftop transoms for summer cooling. Light and airy, it is one of the few greenhouses left in urban Portland.  And in that space, creativity flourishes. You see it in our designs, you see it in our product displays and you see it in the enthusiasm of our staff.

We pride ourselves on being 'green'.  The greenhouse space with it's translucent, triple wall roof is energy efficient - while letting natural light in it holds the sun's heat.  That heat is stored passively in the thick, concrete floor.

Broadway Floral offers twice daily delivery service to not only Portland, but to Beaverton, Aloha, Hillsboro, Lake Oswego, Tigard, Tualatin, West Linn, Oregon City, Gladstone, Milwaukie, Gresham, Troutdale and Vancouver, Washington.  More than 600 square miles is covered twice a day by our experienced delivery service and trusted couriers.

Over the last several years we've welcomed the styles and the new customers that the following Design Studio member shops have brought:

Burlingame Flowers

In 1953, Violet Patella opened her flower shop in their grocery store, The Terwilliger Market.  It wasn' long after that her flower shop had outgrown the small space inside the grocery store so she moved in a short distance away when she could grow.  Burlingame Flowers was born.  A long standing favorite in the southwest Portland area because of Violet's attection to detail, the shop's reputation for quality and service spread.  With Violet's passing in 2006, Burlingame Flowers joined the Design Studio to continue their long standing commitment to quality and service to their customers. The spirit and vibrance of Violet inspires all of us at the Broadway Design Studio.

Oswego Palisades Florist

In 1955 Oswego Palisades Florist opened when Lake Oswego was still a small bedroom community to Portland.  Oswego Palisades thrived and it's reputation for excellence grew as the areas around Lake Oswego grew also. In fall of 2008 the creative design staff of Oswego Palisades joined with the Broadway Design Studio.

Irvington Floral 

As one of the first European-style florists in Portland, Alaina Nearing's sense of color and display garnered her a large following of Portlander's.  First in the Lloyd District's trendy Holladay's market, then moving to the nearby Irvington Market the flower business flourished.  Alaina's first love was always art and teaching, so in 2004 her designers and customers merged with the Broadway Design Studio.

Kabloom Floral

Kabloom Floral filled the void in the Irvington Market when Irvington Flowers joined the studio. Kabloom was always a part of the Design Studio and with the help of the creative Broadway Floral designers, Patricia and Sheryl made sure the Market customers continued to have an innovative florist.  Colorful, expansive displays of fresh cut flowers filled the sidewalks in front of the market, attractive droves of customers.

Each Design Studio member shop has the same unwavering commitment to excellence and service.

Reconnect with nature. Rediscover color.

Order flowers from Broadway Floral, the best florist in Portland.


Broadway Floral Home and Garden
1638 NE Broadway
Portland, OR 97232

Telephone: 503.288.5537 or 800.659.1958
© Canby Floral Inc. All rights reserved.